In 2008 Mark formed YR LES, Inc., a consulting firm providing sales and business development expertise to software developers, SI’s, and managed network operators in the mobile industry. Mark has over 25 years of successful sales of wireless software solutions and platforms in North America, negotiating and securing contracts with all Tier 1 wireless operators in the US. As a seasoned corporate business development professional, he has strong executive-level wireless industry experience, key contacts, and a proven track record of building positive and successful revenue-generating partnerships. Currently focused on the sales of enabling technologies and platforms providing mobility solutions and digital communications capabilities to enterprises through key mobile industry partner relationships.

Todd Murphy is a seasoned professional in technology business development, sales, and marketing, boasting a rich history of driving revenue growth and spearheading top-line initiatives across various sectors. With over two decades of experience, Todd has navigated the telecommunications industry, including influencer marketing, mobile applications, premium audio, cloud computing, consumer electronics, and e-commerce landscapes. Currently, Todd serves as a Business Development expert, guiding clients through commercializing innovative technologies in startup and growth stages. Notably, as Senior Vice President of Sales at BoomCloud 360, he orchestrated substantial revenue growth and negotiated multi-million dollar agreements. His tenure at Verizon Wireless saw him rise to Director of Business & Product Development, where he excelled in strategic partnerships and product launches, exceeding revenue targets consistently. Todd is an entrepreneurial leader adept at strategic planning, product development, and stakeholder relations, poised to drive transformative initiatives at YR-LES.

Key is a marketing and business development leader with a career marked by leading high-profile marketing initiatives and managing key partners and brands to identify opportunities for growth. His professional experience includes top companies such as Xerox, Bell Atlantic Mobile, Verizon Wireless, SK Telecom/SkyZone Mobile, and Mandalay Digital Turbine. Key excels in developing comprehensive strategies that align with broader business goals and drives measurable results. He has extensive experience with complex business negotiations and executing contracts that benefit all parties involved, consistently securing favorable terms and establishing sound agreements.
Highly skilled in cultivating and strengthening partnerships, Key has a proven talent for building trust and fostering collaboration, contributing to long-standing and mutually beneficial relationships within the industry.

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